Lash Genius Multitask & Multiply Waterproof Mascara | Avon UK

By Become A Representative on Aug 11, 2026, 7:16:03 PM

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Lash Genius Multitask & Multiply Waterproof Mascara

Lash Genius Multitask & Multiply Waterproof Mascara

Avon UK product

£11.50

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About Lash Genius Multitask & Multiply Waterproof Mascara

All you need to know:
Still looking for that one mascara that does it all for you? Stop the search and swipe on Lash Genius Multitask & Multiply Waterproof Mascara. It’s got the 5 most wanted benefits in 1.

We're talking volume, length, lift, intensity and definition - thanks to its Multitasking Genius Brush that catches, coats and combs lashes for lift and definition. Plus, Genius Hydroshield Technology; with algae extract and hydrophobic polymers that form a protective waterproof coating - whilst delivering volume, length and deep colour intensity.

What can we say... 5 benefits. 1 mascara. It’s a stroke of genius! And there's no flaking, clumping, smudging or panda eyes too. We promise!

Why you’ll love it:
• This one mascara does it all in one time-saving easy stroke.
• The secret to this multitasking marvel lies in the genius collab between the precision spaced brush; and formula with Genius Glide Gel Technology; infused with rice bran, candelilla and carnauba waxes and algae extract. 
• Now in waterproof version - our bestselling Lash Genius Mascara, now has Genius Hydroshield Technology that forms a protective waterproof coating around every lash. 

How to use it:
Swipe this multitasking mascara in a zig-zag motion, from the base of your lashes to the tip.

Want a second coat? Do it ASAP to easily build added volume and definition. 

For even more eye drama, use our Ultra Colour Glimmerstick Eyeliner before applying your mascara (it's waterproof too!).

Customer Reviews

2.6/5 from 8 reviews on Avon UK.

★★★ 3/5

“The brush is too large, not so easy to use without smudging”

— Diane Mangnall Verified purchase

★★★★★ 5/5

“Lovely mascara I will buy it again”

— Elizabeth Mary Grant Elizabeth Mary Grant Verified purchase

1/5

“Not waterproof - I ended up with panda eyes after 5 hours (which does not happen usually even with non waterproof mascara) I purchased this specifically because it was specified as waterproof - very disappointing”

— Jac Stubbins Verified purchase

★★★★ 4/5

“The mascara is quite nice. The thing I most miss is the Fine Brow Definer, I have tried some of your other products instead, but they are just too thick. I need the fine one for my eyebrows, as i have to draw them in, due to me not having any eyebrow hair at all. I have had your brow definers for years and years and am so disappointed I cannot purchase them now.”

— PATRICIA HANDORFF Verified purchase

★★ 2/5

“Not really impressed Leaves my eyes black underneath.”

— Sandra Mcdowell Verified purchase

Review summaries and excerpts are drawn from the publicly displayed Avon UK product page at the time of sync.

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